Fuwa3e is going global – TED TALK.

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After Business Insider, Fuwa3e has also been featured in the highly prestigious global economic publication TED TALK. This is seen as a testament to the efforts and dedication of the Fuwa3e team, as well as the exceptional quality of the product.
For those who may not know!
Ted Talk consists of inspiring speeches that take place at TED events. Each TED Talk video is limited to 18 minutes, designed to provide listeners with just the right amount of information. TED was founded in 1984 as a conference. In the early days, TED talks focused on technology and design. However, as time went on, TED expanded into fields such as education, psychology, and the arts. Since then, TED has become a phenomenon in terms of reach, influence, and dissemination. Therefore, Fuwa3e’s appearance on TED Talk is a significant milestone, showcasing the brand’s impact on the international community. The speaker for TEDx ShibocunRoad this time is Mariia Telmanova, an outstanding lecturer and translator in China: “I am truly inspired by a small startup in Vietnam (Fuwa3e) that specializes in producing environmentally friendly cleaning products.
By utilizing waste from pineapple peels, they not only help reduce the amount of waste that needs to be burned or decomposed but also use just four main ingredients in their production process: water, sugar, pineapple peels, and coconut oil.
I think this idea is truly outstanding, and I’ve tried to replicate the fermentation process at home to create a very gentle cleaner. Just with water, baking soda, and grapefruit peels, it smells wonderful…”

 

The content of the talk primarily revolves around the power of small things—the notion that minor changes in our consumption behavior can create a ripple effect, leading to a more beautiful world. As a mother, she, like many others, wants to protect her child from harmful chemicals. However, the reality is that choices in supermarkets, even with established brands, often include harmful or controversial chemical ingredients. Thus, she hopes consumers will be mindful and aware of their shopping behavior, read labels carefully, and choose simpler, cheaper, and more effective alternatives. Consumer behavior will dictate supply, and small businesses with sustainable production processes need more attention and support. For example, when washing dishes, we can use mustard powder or soak pineapple peels (as Fuwa is doing)… and many other examples.

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